A saying among management experts today is, "Your system is perfectly designed to yield the result you are getting." The problems that companies face are the result of often unseen systems. As an outsider, I see them. I solve problems by reframing unseen systems.
I leverage Albert Einstein's maxim: "We cannot solve our problems with the same level of thinking that created them."
We think in frames, but most of us can't see or hear our frames. Solving problems requires reframing them – and that requires an outsider who thinks in pictures. I think in pictures.
Clapham Institute was founded in 2002. The name is drawn from activists of the late 18th and early 19th centuries who lived in Clapham, England, a village outside London.
Over four decades, this band of colleagues solved over sixty problems, including abolishing the English Slave Trade. They did it primarily by reframing issues, pioneering the use of images, including the iconic plate "AM I NOT A MAN AND A BROTHER?"
The Clapham activists relied on metaphor to reframe issues, introducing the use of pamphlets and journals that were distributed to thousands of coffeehouses.